Obama vs Romney - Battle of the brands

Starting from April 2011 until April 2012 Barack Obama and Mitt Romney have spent 200 million dollars (109 millions Obama 91 millions Romney). As in their campaigns they completely differ in their spending, from their mobile operator to their paper clips store.

Obama headquarters is in Chicago, while Romney is in Boston. Until now Obama has made cell calls worth 230.305 $ while Romney has 156.941 $ bill. Obama uses AT&T, Romney - Verizon.
Obama has paid staff of 631 men around the country, while Romney works with only 93. Obama HQ has spent 4.643 $ on pizza and the opposition 10.185 $. Plus, Obama paid 3.109 dollars on fast food, exclusively from "Subway".
Romney uses fast food from McDonald's and so far has spent 1.320 $.
Obama advertises himself mostly on the internet ( around 21.4 million dollars in ads), while Romney prefers TV ads worth around 18 million $. Both of them have the same style regarding computers- they both use Macintosh.
Romney pays around 7.4 million $ on the most expensive PR company (while he pays less for other PR companies), while the most expensive PR consultants have cost Obama around 700.000 $.

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